Holualoa Companies is sponsoring another round of the Gift Card Incentive Program.
Round 8 goes live Friday at noon.
How it works?
People buy a gift card worth $35 for only $25. That $10 bonus incentive is made possible through the support of a sponsor.
Previous sponsors include the Downtown Tucson Partnership, Rio Nuevo (2 rounds), HSL Properties (2 Rounds), and Bourn Companies, Downtown Tucson Apartments and Presidio Tucson.
Downtown businesses expect to infuse about $280,000 after the eighth round.
Downtown Tucson Partnership says businesses rely on this program to stay afloat.
Find a list of participating businesses on DowntownTucson.org.